Welcome to Diamond Watches London

Welcome to Diamond Watches London, we are a family-run watch specialist that has been providing expert advice for over 12 years from the heart of Mayfair in London.

We have over 100 watches from brands such as Richard Mille, Rolex, Cartier, Patek Philippe and Audemar Piguet in our discreet and comfortable showroom. What makes us unique is that we have our own in house workshop of talented GIA Graduate watchmakers and polishers.

What We Do

We don’t operate like other retailers. Our front of house team are passionate about watches, they take the time to understand your unique requirements building a better picture. We understand the importance of having the right partner when it comes to choosing the right timepiece. Our watch finding experts regularly travel the world on behalf of our customers sourcing unique, rare and valuable items. Our knowledge in the industry is second to none and we regularly receive requests from other Jewellers and Retailers because they know when it comes to identifying the right timepieces our expertise is well regarded.

Our door is always open to browse our exquisite stock and discuss any particular items you are trying to find.

If you would like to ask our team any questions please feel free to WhatsApp or email us here.

Why Choose Us?


Our expert and friendly team will spend time understanding your unique search for the perfect timepiece to suit you and your lifestyle.


With over a 100 timepieces in our Mayfair Showroom, you will need to set aside several hours to browse through our exquisite collection of watches.


We are often asked by other Jewellers for our expert opinion on pieces. This should show we know what we are talking about when it comes to all things Watches.